Privacy Policy

Last updated: June 8, 2026

This Privacy Policy describes how ello ("we", "us", or "our") collects, uses, and shares information about you when you use our website, applications, and related services (collectively, the "Services"). By using the Services, you agree to the practices described here.

1. Introduction

We respect your privacy and are committed to protecting your personal information. This policy explains what we collect, why we collect it, and the choices you have about how it is used.

2. Information we collect

We collect information in the following categories:

3. How we use information

We use the information we collect to operate, maintain, and improve the Services; to personalize your experience; to communicate with you about your account; to keep the Services secure; and to comply with legal obligations.

4. Sharing and disclosure

We do not sell your personal information. We may share information with service providers who help us operate the Services, with other users in accordance with your visibility settings, when required by law, or in connection with a business transfer such as a merger or acquisition.

5. Cookies and tracking technologies

We use cookies and similar technologies to keep you signed in, remember your preferences, understand how the Services are used, and improve them. You can control cookies through your browser settings, though some features may not work properly if cookies are disabled.

6. Data retention

We retain your information for as long as your account is active or as needed to provide the Services, comply with legal obligations, resolve disputes, and enforce our agreements. When data is no longer needed, we delete or anonymize it.

7. Your rights and choices

Depending on where you live, you may have rights to access, correct, delete, or export your personal information, or to object to or restrict certain processing. You can manage most of this directly from your account settings, or contact us using the details below.

8. Children's privacy

The Services are not directed to children under 13 (or the equivalent minimum age in your jurisdiction). We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us so we can remove it.

9. International transfers

We may process and store information in countries other than the one you live in. When we do, we take steps to ensure your information receives an adequate level of protection consistent with this policy and applicable law.

10. Changes to this policy

We may update this Privacy Policy from time to time. If we make material changes, we will notify you through the Services or by email. The "Last updated" date at the top of this page reflects the most recent revision.

11. Contact us

If you have questions about this Privacy Policy or our handling of your personal information, contact us at privacy@ello.com.